Arthur P. Ginsburg, PhD - Founder & President

Professional Experience

1998 - Present - VISUAL FORENSICS CORPORATION - San Ramon, California
Co-founder, Chairman and Director of Scientific Development.

The company produces innovative and accurate visualizations for trial attorneys working in both civil and criminal fields.  By using a variety of tools, techniques and patented technologies, the company is able to achieve repeatable results and satisfy foundational accuracy.  Visual Forensics specializes in the production of computer simulations and video/film composites for litigation projects that involve visual elements.  The company's computer simulations have been featured on CBS, ABC, CNN and numerous affiliate networks.  Dr. Ginsburg has been featured on the CBS program "60 Minutes."

1988 - Present - VISION SCIENCES RESEARCH CORP. - San Ramon, California
Founder, Chairman and Director.

Dr. Ginsburg has been active in research and development of advanced functional vision test methods and products as well as designing and conducting pre-clinical, clinical trials and outcome studies for the government and the ophthalmic industry. He advises the government, academia and the private sector on basic and applied vision problems, vision performance and functional vision standards. He wrote an invited paper on contrast sensitivity and cataract, requested by the American Academy of Ophthalmology. He served as a Principal Investigator of the Contrast Sensitivity Evaluation and Radial Keratotomy (PERK) studies. He obtained grants from the National Eye Institute and the U.S. Air Force to conduct functional vision research. He was a member of the "Computerized Medical Imaging and Graphics" editorial board. As a consultant and expert witness with the U.S. Justice Department and the private sector, he examined visibility issues in mid-air collisions, aviation wire strikes and wake turbulence. He also provides consulting and expert witness services for state, city and private sector legal entities on vision capability and visibility issues as they relate to employment, driving and pedestrian accidents, criminal, refractive surgery and other areas. Dr. Ginsburg invented and patented second generation contrast sensitivity and glare test systems and visual analysis software.

1985-1988 - VISTECH CONSULTANTS, INC., Dayton, Ohio
Founder, CEO & Director

This firm, which created and continues to market advanced vision testing technology, performed basic and applied vision research resulting in the development of advanced functional vision test systems. Dr. Ginsburg obtained grants from the National Eye Institute and U.S. Air Force to conduct functional vision research. Vistech became synonymous with vision screening programs and both contrast sensitivity and glare vision test systems. Dr. Ginsburg invented and patented vision test system equipment.

1977-1985 - UNITED STATES AIR FORCE, Aviation Vision Laboratory
Wright-Patterson Air Force Base, Ohio
Officer, Founder, Director & Principle Investigator

Dr. Ginsburg pioneered the transfer of basic research on human vision modeling to new functional vision performance test methods and systems. He conducted original research to show that an individual's contrast sensitivity quantifies measurements of visual capability to detect and identify targets under simulated and actual visibility test conditions. He served as Correspondent-at-Large and Former Group Member regarding Techniques for the Assessment of Visual Performance for the National Committee on Vision. He taught a Human Perception course at Wright State University and developed, implemented and analyzed the first Air Force vision performance experiments aboard the NASA space shuttles. Dr. Ginsburg invented and patented the first practical contrast sensitivity vision test chart for clinical use by ophthalmologists and optometrists.

EDUCATION

PhD Biophysics, University of Cambridge, England, 1980

MS Bioengineering, Air Force Institute of Technology, Wright-Patterson AFB, OH, 1971

BS Systems Engineering, Cum Laude; Widener College,  Chester, PA, 1969

AFFILIATIONS

Optical Society of America

Human Factors and Ergonomics Society

Advancement of Research in Vision & Ophthalmology

American Society for Cataract and Refractive Surgery

Aerospace Medical Association (Associate Fellow)

Aerospace Human Factors Society

The Society of Forensic Engineers and Scientists

Tau Beta Pi (Engineering Honors Society)

Sigma Pi Sigma (Physics Honors Society)

Sigma Xi (Research Honors Society)

AWARDS

Air Force Meritorious Service Medal (1985)

Air Force Systems Command Award for Scientific Achievement (1979)

Air Force Systems Command Award for Technical Achievement (1978)

Air Force Aerospace Medical Research Laboratory's Harry G. Armstrong Award for Scientific Excellence (1978)

Officer of the Quarter, Aeronautical Systems Division and Air Force Aerospace Medical Research Laboratory (1978)

Distinguished Graduate, Officer Training School (1970)

PATENTS

"Method & Apparatus for Pattern Analysis," No. 3,993,976, Issued November 23, 1976.

"Spatial Frequency & Contrast Test Chart," No. 4,365,873, Issued December 28, 1982.

Co-Inventor, David W. Evans, "Real-Time Optical Filtering Methods with Improved Filtered Image Detection & Bandwidth Adjustment," No. 4,426,663, Issued February 27, 1984.

Co-Inventors, David W. Evans and Kenneth Blauvelt, "Apparatus and Method Testing Visual Sensitivity to Glare," No. 4,800,404, Issued January 24, 1989.

Co-Inventors, David A. Ginsburg & Robert P. Ginsburg, "Apparatus and Method for Testing the Motion Contrast Visual Sensitivity of an Individual," No. 4,789,234, Issued December 6, 1988.

Co-Inventors, Diana R. McFarland & Robert P. Ginsburg, "Portable Screen Assembly for Visual Acuity Testing," No. 4,859,052, Issued August 22, 1989.

"Spatial Frequency and Contrast Sensitivity Test Chart and Protocol," No. 5,414,479, Issued May 9, 1995.

"Spatial Frequency and Contrast Sensitivity Test Chart and Protocol," No. 5,500,699, Issued March 19, 1996.

Co-Inventors, Lawrence H. Tessler, Craig T. Fries and Jonathan Tifft, "Objective Patient Vision Comparison Process and Apparatus," No. 5,552,842, Issued September 3, 1996.

"Variable Luminance Contrast Sensitivity and Glare Vision Test Process," No. 09,075,386, Allowed December 15, 1998.

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